By now you have seen NanoTune stickers on Firewires and pros’ surfboards alike as well as a bit of their press across the social media wire. So what exactly does NanoTune do? Have a look at this video to find out. The NanoTune team has put together a cool clip that visually demonstrates why boards with NanoTune go faster. Its all about reducing friction and turbulence. With an underwater camera mounted to the bottom side of a paddle board to maximize the demonstration, its easy to see what is going on. Above all else, the results in the field stand on their own as undeniable and that is exactly why Firewire has stepped up to factory tune all our boards with NanoTune. We feel that we are headed into a time where people will be paying attention to what goes on the BOTTOM of a board and that is a good thing! More speed for everyone!
For more info, check out their site.
Get your fight on! If you have any questions what the Save Trestles campaign is about, this it. Watch the video and get inspired.
For the next couple weeks Surfrider is going to be thirsty for your photos every Thursday leading up to ISD! Check back here each Wednesday to see what type of beach shots we’re looking for on Instagram that week!
Be sure to tag @Surfrider and #ISD between 6AM and 3PM PST each Thursday of the series in order to have a chance to win.
Check back here on Wednesday, June 12 for the announcement of our third photo theme!
Epic prizes, including a grand prize of a Firewire surfboard.
Please help me support SURFAID USA by making a donation here. The process is fast, easy, and secure. We truly appreciate any support you can provide, and it will benefit a great cause!
If you can’t make a donation at this point, please help the Firewire Team reach our goal by sharing this page on Facebook and Twitter! Or, even better, send an e-mail to friends you think might be interested in contributing and include a link to the page!
Thanks so much for your generosity!
Here’s more information about SURFAID:
WHO WE ARE
SURFAID is a non-profit humanitarian organization whose aim is to improve the health, wellbeing and self-reliance of people living in isolated regions connected to us through surfing.
SURFAID was started by a group of concerned surfers in 2000 who were struck by the needless suffering and preventable death in the Mentawai Islands, off Sumatra, Indonesia. Now SURFAID is a respected organization operating in the Mentawai, Nias, Telo and Banyak islands and will start work in Sumbawa, eastern Indonesia, in 2013.
WHAT WE DO
SURFAID, in partnership with communities and government, works to prevent disease, suffering and death through health promotions that aim to change unhealthy behaviors and reduce the risk from natural disasters so that people are better equipped to help themselves.
Our community-based health programs involve education in nutrition, hygiene, healthy environments, and disease prevention – including mosquito net distribution. In response to an unfortunately frequent need, we have built an award-winning capacity in emergency preparedness and have been a core agency responding to major disasters.
Our programs are designed to empower the people in the communities in which we work, aiming to bring about long-term behavior change that will reduce statistics of child mortality and malnutrition.
WHY WE DO IT
In the islands where we work, more than 70 per cent of the population lives below the poverty line and there is a poor understanding of what constitutes good nutrition and good basic hygiene.
The local people in this isolated and unique island chain face many life-threatening challenges, with diseases such as acute respiratory infection, diarrhea and malaria, plus birth complications, taking a serious toll. Malnutrition is an everyday reality for both children and adults, and natural disasters in the form of tsunami and earthquake add to the challenge of improving the health and wellbeing of the village communities.
The crew at Share The Stoke Foundation has put out a really inspiring video about their recent visit to the coastal region of Colombia. Its an honor to have them traveling the world, spreading the goodness of our sport.
Thanks to all those involved and to FCS for their continued contributions.
As the defending champ, Sally put together some great heats amidst the most talented pool of women surfers ever to compete at the fabled break.
Filipe nails a few sick aerials around home in Brazil. Insane talent.
Video by Marcio Dja.
Video Credit: Hurley
An outstanding semi-final result for Michel Bourez at the Quiksilver Pro. Great way to start the year. Power surfing is back!!
Want to know how the Unibrow rides? This is it.
For Immediate Release
Firewire has joined The ECOBOARD Project, an important environmental initiative focused on the verification of our surfboards’ eco-credentials by the non-profit SustainableSurf.org (SS). SS is dedicated to helping the surfboard industry transition to more eco-friendly materials and business practices, with the ultimate objective of lowering Continue reading